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Idea Maze

What it's like in the search for product market fit, at the very earliest stages of a product.

Process Improvement

Process improvement is harder than it looks because of a 'worse before better' dynamic. This is what that looks like.

Competitive Arbitrage

The central problem of business is that you find something lucrative, and then competitors copy you and drive profits down to the opportunity cost of capital. This is what that looks like.