Better Business and Career Decision Making

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     Feature image for The Most Useful Question to Ask About Expertise

    The Most Useful Question to Ask About Expertise

    What a question about growth marketing tells us about expertise — and why expert-novice differences are so useful to probe if you're a practitioner.

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    How to Hunt for Concept Instantiations

    If you read history for concept instantiations, then: a) how do you hunt for cases for each concept, and b) how do you identify new concepts from the history you read? We look at answers to both questions.

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    Don't Read History for Lessons

    Learning from history is often problematic — history is context and path dependent, and it doesn't repeat itself. But what if there is a better way to read history, one that sidesteps these problems?

    Feature image for Notes from an Alpha Test of a CFT Business Case Library

    Notes from an Alpha Test of a CFT Business Case Library

    What we've learnt from creating a simple CFT case library for business.

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    Verifying Believability

    Believability is a heuristic for practical advice. Here's one surprising way that it can fail.

    Feature image for Inverting the Cash Strapped Hiring Process

    Inverting the Cash Strapped Hiring Process

    If everyone competent iterates their way to the same kind of hiring process, then you can probably use that process as a smell test when you're evaluating companies.

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    Feature image for What Good, Cash-Strapped Hiring Looks Like

    What Good, Cash-Strapped Hiring Looks Like

    Bootstrapped operators who take their hiring seriously all eventually end up designing a system with the same fundamental approach. Here's how you can do it too.

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    What Danny Meyer Did

    A look at several concept instantiations embedded in Danny Meyer's 2006 business biography, Setting The Table.

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    Feature image for Cognitive Flexibility Theory: The Rules

    Cognitive Flexibility Theory: The Rules

    Everything I know about learning in novel, ill-structured domains, summarised in one piece.

    Feature image for The Best Incentives Are Hard To Copy

    The Best Incentives Are Hard To Copy

    If your incentive set leads to differentiated behaviour, why don't more competitors copy it? Because it's hard to copy, that's why. Here are two reasons how.

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    Book Summaries

    Feature image for Accelerated Expertise

    Accelerated Expertise

    Accelerated Expertise is the best book we have on creating accelerated training programs today.

    Feature image for 7 Powers

    7 Powers

    7 Powers is arguably the best book on business strategy currently available today.

    Feature image for Working Backwards

    Working Backwards

    Working Backwards is the first book that explains how Amazon really works.

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    Range

    David Epstein's mediocre book argues the merits of being a generalist. Instead of reading it, read this and subscribe to Epstein's newsletter.

    Burnout

    What do we actually know about burnout? What does the research say? Is burnout preventable? All the research, in one free, updated place.

    The Starter Manager Guide

    The bare minimum you need to know to be an adequate manager. Short enough to finish in three hours. Meaty enough to take 6-8 months to master.

    Career Moats

    The soup-to-nuts guide to building a career moat. We start from understanding your job market, executing a skills audit, all the way to building and then maintaining a moat.

    The Commoncog Membership Program

    Accelerate your pursuit of business expertise. Become a better decision maker. Access to members-only content, the full selection of Commoncog guides, a growing case library, and an exclusive forum.
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