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Commoncog helps business leaders and investors make better decisions in uncertain times, by expanding the set of business scenarios that they recognise in their heads.
We do this by researching and publishing business cases that help you do better, organised according to business concepts, from across the full span of history.
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Commoncog’s Case Library is designed to help you build the skill of business pattern matching better, faster.
If you want to get rich, the irony is that small markets are often better than large ones.
Learning the right lessons from my old boss, in the wake of a successful acquisition.
How all good entrepreneurs run experiments at the earliest stages of a business, and how you can use this approach for your own career.
The zero fluff business program that fits into your life. Access to a growing case library, members-only content, and an exclusive forum.
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How to resist thinking of large language models as friends. Or sentient things. Or intelligences you have to treat like God.
Why are the Tatas so much less corrupt than their contemporaries? How is their conglomerate still intact after five generations? The answer to an Asian conglomerate mystery, and Part 13 of the Asian conglomerate series.
A live course, limited to 30 people. Applications close 21st July.
Things we wished someone told us, before we put the JTBD interview to practice.
Most Asian conglomerates are family-controlled businesses. Succession in any family business is a tricky thing. We look at a few cases as part of the Asian Conglomerate Series.
How Robert Kuok used the joint venture to expand his business empire ... and what this tells us about business in Southeast Asia.
One simple idea that falls out of the Heart of Innovation book — that you can use immediately — is this idea of selling into situations, not selling to ideal customer profiles. It’s what the pros do anyway.
How do you shape employee culture? How do you win employee commitment? Under The Hood has a coherent model for building this skill.
Accelerated Expertise is the best book we have on creating accelerated training programs today.
Working Backwards is the first book that explains how Amazon really works.
What do we actually know about burnout? What does the research say? Is burnout preventable? All the research, in one free, updated place.
The bare minimum you need to know to be an adequate manager. Short enough to finish in three hours. Meaty enough to take 6-8 months to master.
The soup-to-nuts guide to building a career moat. We start from understanding your job market, executing a skills audit, all the way to building and then maintaining a moat.